ISO 9241-210 所定義的用戶體驗

How to sell User Experience? 看到,根據 ISO 9241-210 定義的 user experience…

User Experience is…

… a person’s perceptions and responses that result from the use or anticipated use of a product, system or service.

User experience includes all the user’s emotions, beliefs, preferences, perceptions, physical and psychological responses, behaviours and accomplishments.

User experience is a consequence of the presentation, functionality, system performance, interactive behaviour, and assistive capabilities of the interactive system. It is also a consequence of the user’s prior experiences, attitudes, skills and personality.

翻成中文:用戶體驗是…

一個人的看法和反應,是因使用或預期使用的產品,系統或服務所產生的結果。

用戶體驗包括所有用戶的情感,信仰,喜好,認知,生理和心理反應,行為和成就。

用戶體驗是互動系統所帶來的展示,功能,系統性能,互動行為,及輔助功能的結果。這也是用戶以前的經驗,態度,技能和個性所帶來的結。

可用性,當從這個角度解釋了用戶的個人目標,可以包括種知覺和情感方面,一般與用戶體驗。 可用性標準可以用來評估方面的用戶體驗。

記得我引用了 Seth Godin 的這一篇文章中提到 people don’t care,說真的

people don’t care about your words of user experience, they care about the real experience. ~ Steven Tseng

Experience 是真的體驗出來的,不是說一說,行銷的字眼罷了!

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