Idea Bulb

《Payback,創新怎麼兌現?》Overview

But as important as ideas are, they are only a small part of the issue.
Creativity is not synonymous with innovation.
Good, even great, ideas are not enough to guarantee payback.
Innovation is the entire process of developing ideas with the goal of achieving payback.

點子雖然很重要,卻只是問題的一小部分。創意並不等同於創新。好的點子,甚至偉大的點子,並不能保證一定有收益。
創新是發展點子以完成目標,並達成收益的程序。

 

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